AWS Partner Growth Advisory

Stop Leaving
AWS Revenue
On The Table.

Grnmrk Group helps AWS partners unlock co-sell, climb tiers, capture funding, and build the go-to-market engine that turns your AWS relationship into a genuine revenue multiplier.

Explore Services Book a Strategy Call
$250K+
Funding Captured
for Partners
40+
AWS Partners
Advised
3→
Avg Tier Jumps
Accelerated
ACE Pipeline Management · Partner Tier Acceleration · MAP & MDF Funding · Co-Sell Motion Build · AWS Marketplace Strategy · Field Alignment & GTM · Partner Revenue Generation · Immersion Days · PDM & PSM Enablement · ACE Pipeline Management · Partner Tier Acceleration · MAP & MDF Funding · Co-Sell Motion Build · AWS Marketplace Strategy · Field Alignment & GTM · Partner Revenue Generation · Immersion Days · PDM & PSM Enablement ·
The Problem

Most AWS Partners
Are Flying Blind.

The AWS Partner Network is one of the most powerful growth engines in for software companies, but only for partners who know how to work it. Most don't. They have the technology. They have the ambition. What they're missing is someone who has lived inside the ecosystem and knows exactly where the leverage is.

  • ACE is underutilized, costing you co-sell opportunities and brand recognition across different AWS segments and orgs
  • MAP, MDF and other strategic funding going unclaimed — money AWS wants to give you that you're leaving behind
  • Stuck at the same partner tier for 18+ months despite hitting core requirements
  • No repeatable co-sell motion — every AWS rep engagement starts from scratch
  • Marketplace listed but not transacting — no private offer strategy, no CPPO motion
  • Field teams and AWS reps aren't aligned — you're not in the rooms that matter

"The best-performing AWS partners don't have better products. They have better information — and they act on it faster. That single advantage accounts for up to 5x the sourced pipeline of partners flying blind."

— Grnmrk Group, from working with 40+ AWS partners

Grnmrk Group was built for exactly this moment — when a partner is ready to stop guessing and start scaling. We bring the inside knowledge of how AWS partner programs actually work, paired with the operational muscle to run them on your behalf or equip your team to run them for themselves.

What We Do

Built Around
How AWS Partners
Actually Grow.

01
Managed Services
Partner Operations,
Handled.

We run your AWS partner operations end-to-end — so nothing falls through the cracks, your ACE pipeline stays healthy, and your PDM sees you as a serious co-sell partner. Think of us as your fractional Partner Alliances team.

  • ACE pipeline hygiene & submission management
  • Partner requirement tracking & gap analysis
  • MAP, MDF & funding program management
  • Certification roadmap & tracking
  • Monthly executive reporting dashboard
  • Co-sell support & AWS relationship management
02
Strategy Consulting
The Roadmap
Others Can't Give You.

From tier strategy and PO/AO structure to Marketplace GTM and field alignment — we build the playbooks that unlock the next stage of your AWS relationship. Delivered as focused engagements or ongoing advisory.

  • Partner tier assessment & acceleration roadmap
  • PO vs AO structure strategy
  • AWS Marketplace strategy & GTM planning
  • Co-sell motion design & playbook
  • Field alignment & AWS rep introduction facilitation
  • Funding program strategy (MAP, MDF, POC, and other exclusive programs)
03
Partner Revenue Generation
Turn Your AWS Relationship Into a Pipeline Engine.

A strong AWS partnership should generate demand, not just credibility. We design and execute partner revenue programs — from immersion days to co-branded campaigns — that create real pipeline.

  • Partner & field enablement sessions
  • AWS Immersion Days (design & facilitation)
  • Co-branded campaign development
  • Outbound prospecting with AWS alignment
  • Partner events & executive roundtables
  • re:Invent & AWS Summit strategy
  • Joint customer success storytelling
  • Marketplace private offer campaigns
How It Works

Fast to Value.
Built to Last.

We're not a consulting firm that disappears after the deck. Every engagement is designed to produce tangible momentum within the first 30 days.

01
Discovery Call

We assess your current partner standing, ACE health, funding history, and growth goals. No fluff — we come prepared and leave with a clear picture of your situation.

02
Gap Analysis

We audit your partner profile against your tier requirements, co-sell maturity, marketplace readiness, and funding capture rate. You get a written assessment with prioritized actions.

03
Engagement Kickoff

Whether managed services or a consulting project, we move fast. Week one deliverables, clear owners, and immediate action on the highest-leverage gaps.

04
Measure & Scale

Monthly reporting on partner program KPIs. Quarterly business reviews with your stakeholders. Every renewal decision is backed by numbers you can take to your exec team.

Pricing

Straightforward
Pricing. Real ROI.

Every engagement is scoped to your needs. No bloated retainers, no surprise overages. Start where it makes sense and scale as the business grows.

Managed Services
Essentials

STARTING AT

$2,000/mo

For partners who need their AWS operations kept clean and current. Great for early-stage or resource-light teams.

  • ACE pipeline hygiene & submissions
  • Partner requirements tracking
  • Funding opportunity identification
  • Monthly reporting dashboard
Get Started
Most Popular
Growth

STARTING AT

$4,500/mo

For partners actively working toward the next tier or co-sell maturity. Full operations plus strategic support.

  • Everything in Essentials
  • Active MAP & MDF funding management
  • Certification roadmap & tracking
  • Monthly strategy session
  • Co-sell support & PDM engagement
Get Started
Managed Services
Scale

STARTING AT

$8,500/mo

For Advanced-tier partners and funded ISVs who need a fractional VP of Alliances. Full-service, full ownership.

  • Everything in Growth
  • Marketplace & CPPO motion management
  • Field alignment & AWS rep facilitation
  • Campaign & event program support
  • QBR prep & executive reporting
  • Weekly touchpoint & on-call access
Get Started
Strategy Consulting
$250 / Hour

Focused project engagements — tier assessments, Marketplace GTM, co-sell playbooks, field alignment. Most projects run 16–32 hours. Retainer advisory available at $2,500/mo.

Not sure where to start?
Book a Free Call

30 minutes. We'll tell you exactly where your biggest gaps are and what it would take to close them — whether or not you work with us.

Schedule Now →
Who's Behind It

Experience That
Comes From Inside
The Ecosystem.

Grnmrk Group
Grnmrk Group
AWS Partner Growth Advisory

We've spent 20+ years inside the AWS partner ecosystem, working directly with ISVs, MSPs, and channel partners at every stage of the partner journey. We've seen what works, what doesn't, and where the real leverage is. We've helped partners capture hundreds of thousands of dollars in funding, build co-sell motions that generate pipeline, and accelerate through partner tiers faster than they thought possible.

Grnmrk Group exists because most partners are left to figure this out on their own, with a partner portal and a lack of understanding for what's important. That's not enough. The partners winning in the AWS ecosystem have someone on their side who knows the system, working it every day.

We started this firm to be that team for a select group of partners who are serious about scaling.

  • ◆
    20+ years working in and around the AWS partner ecosystem — across ISVs, MSPs, and channel partners
  • ◆
    Helped partners capture hundreds of thousands of dollars in MAP, MDF, CEI, SCA and other strategic funding programs
  • ◆
    Deep relationships with AWS PSMs, PDMs, Specialty Orgs, and field reps across multiple segments and verticals
  • ◆
    Track record of accelerating partners through tier advancement — Select to Advanced, Advanced to Premier
  • ◆
    Built co-sell motions and Marketplace GTM strategies for ISVs and channel partners across SaaS and services
Who We Serve

Right For You If
You Recognize
Any Of This.

ISVs Building
a Co-Sell Motion

You've got a solid product and AWS is a natural distribution channel — but you're not sure how to structure your ACE submissions, engage your PDM, or stand up a Marketplace transaction motion that actually converts.

  • Co-sell playbook built and activated
  • ACE submissions that get AWS attention
  • Marketplace GTM from listing to private offer
Channel Partners &
MSPs Climbing Tiers

You're stuck at Select or Advanced and don't fully understand why. You're hitting some requirements but missing others, and the guidance you're getting from AWS isn't specific enough to act on.

  • Clear gap analysis against next tier
  • 90-day acceleration roadmap
  • Funding programs unlocked and activated
Partner Leaders &
VPs of Alliances

You lead the alliance function but you're stretched thin — managing the AWS relationship, training your team, chasing funding, and trying to build field alignment, all at once. You need a trusted extension of your team.

  • Fractional alliances operator — day one
  • Full program visibility without the headcount
  • Executive-ready reporting every month
Partners Ready
to Scale Revenue

You've got the AWS relationship, you're hitting requirements, but your Marketplace isn't transacting and your co-sell pipeline isn't converting. You need someone who can turn activity into revenue.

  • Marketplace private offer strategy activated
  • Co-sell motion generating real pipeline
  • AWS field aligned and engaged

Ready to Stop
Leaving Revenue
On The Table?

30 minutes. We'll tell you exactly where your biggest gaps are and what it would take to close them — whether or not you work with us.

Book a Free Strategy Call Send an Email